Catalog Search Results
Author
Pub. Date
2020.
Language
English
Appears on list
Formats
Description
"In the military, a field manual provides instructions in simple, clear, step-by-step language to help soldiers complete their mission. In the civilian sector, books offer information on everything from fixing a leaky faucet to developing an effective workout program to cooking a good steak. But what if you are promoted into a new position leading your former peers? What if you don't get selected for the leadership position you wanted? How do you...
Author
Series
Language
English
Appears on list
Description
The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
The Study
For years, this question preyed on the mind of Jim Collins....
Author
Pub. Date
2023.
Language
English
Description
"Voice is the next technology--remarkably similar in potential impact to the Internet and mobile computing--poised to change the way the world works. Tobias Dengel is in the vanguard of this breakthrough, understanding the deep, wide-ranging implications voice will have for every industry. And here he connects the dots about this emerging paradigm to vividly illustrate how business leaders can stay ahead of the game, rather than scrambling to catch...
Publisher
Kanopy Streaming
Pub. Date
2014.
Language
English
Description
Traditional pricing methods involve a trade-off. You want to charge as much as you can in order to maximize Profits, but not so much that there is a negative impact on sales. So when a customer rejects your price, does it mean that the price is too high? According to Tom Nagle, not necessarily. To get customers to pay for value, he maintains, you need to approach your markets proactively, with communications that justify your price in terms of value....
7) Strategy
Publisher
Gale
Pub. Date
uuuu
Language
English
Description
Gale Presents: Udemy is an online learning platform that provides instruction for adults who want to upskill for a new job, advance in their current profession, or deepen a personal interest. This top collection, curated from courses from Udemy.com and powered by Udemy for Business, gives users access to relevant skills training, helping them achieve success at work and in life. Before enrolling, users can review key information about a course, its...
Author
Publisher
Digital Plan
Pub. Date
2018.
Language
English
Description
The Second Edition of The Digital Plan is all about empowering YOU to win campaigns, launch information into digital space, and understand how (and why) digital strategy is integral to community building. From platforms and tactics to planning and engagement, this book will cover a wide variety of topics with the most up-to-date strategic advice from experts in the field: social media, email engagement, data and analytics, video production, SMS, website...
Publisher
Kanopy Streaming
Pub. Date
2014.
Language
English
Description
Every business needs a business plan but how do you put one together? Jay, a clothes designer, and Robin, in the forestry business, explain how they wrote their business plans. Objectives: the business plan has to state what the business has been set up to do. Marketing: the plan describes the product, who it's aimed at, how they'll buy it and at what price. Production: the production plan outlines how they'll make their product. Resources: will the...
Author
Language
English
Formats
Description
Many mid-market companies in today's digital era lack a comprehensive growth plan. They launch sales initiatives that are reactive and ineffective, not supported by solid marketing plans, lack KPIs, and are frustrated by the lack of ROI on monies spent. Without a systematic roadmap, you can't take your business where it needs to go.
Karen Hayward worked in the trenches with Fortune 1000 companies for twenty years. As a consultant, she's used the...
Author
Language
English
Formats
Description
A fascinating look at the trailblazing companies using artificial intelligence to create new competitive advantage, from the author of the business classic, Competing on Analytics, and the head of Deloitte's US AI practice.
Though most organizations are placing modest bets on artificial intelligence, there is a world-class group of companies that are going all-in on the technology and radically transforming their products, processes, strategies, customer...
Author
Language
English
Formats
Description
"Life is full of paradoxes. How can we each express our individuality and be a team player? How do we balance work and life? How can we take care of ourselves while supporting others? How can we manage the core business while innovating for the future? For many of us, these competing and interwoven demands are a source of conflict. Since our brains love to make either-or choices, we choose one option over the other. We deal with the uncertainty by...
19) Navigating community development: harnessing comparative advantages to create strategic partnerships
Author
Publisher
Palgrave Macmillan
Pub. Date
[2018]
Language
English
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