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Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore...
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English
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For anyone trying to communicate in a new language, one has to first gain a complete understanding of its fundamentals; the ABC's of that language-definitions, functions, and usage. The Language of Graphic Design provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language-graphic design-what they are, why they are important, and how to use them effectively. Organized...
3) Dear data
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English
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Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn...
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"In a series of illuminating and entertaining conversations, twenty-one of today's most influential and revered designers discuss, celebrate, and analyze their craft. Adeptly interviewed by brand consultant and talk show host Debbie Millman, these designers reveal their early influences, day-to-day rituals, enthusiasms, aspirations, and failures. For pop-culture enthusiasts as well as long-time designers, students, and those just starting their careers,...
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Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present-from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies)....
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"Conceived around the directive commonly given to students, Never Use Futura is the first major English-language book to concentrate on Futura, using the foundational typeface to open up an alternate history of modern graphic design"--
"It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza...
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" This unique, go-to guide for designers fully details the essential layout and design skills needed to succeed in this competitive industry. With fun and practical application, it offers valuable insight into strategy and business when working in the real world with real clients, starting with basic information on layout principles before delving more deeply into theory and application on a project-by-project basis. Illustrated with real-world assignments...
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All Access takes a "before they were stars" look at twenty-five giants in the graphic design industry by juxtaposing an edited selection of the stars' greatest hits with their "pre-fame" work. Author Stefan Bucher showcases their visual history, the first pieces that made them stars, their transitional work, and the eventual breakthrough pieces that caused their names to be known around the world. Insightful text exploring mentors, education, and...
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A lavishly illustrated, large-format reference book highlighting the work of 101 top children's illustrators
The illustrated children's book came of age in the 18th century alongside the rising middle-class demand for economic and social advancement. Inspired by philosopher John Locke's prescient insights into child development, London publisher John Newbery established the first commercial market for illustrated "juveniles" in the West, and the...
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Our all-time best selling book is now available in a revised and expanded second edition. Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, lining and non-lining numerals, the use of small caps and...
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Español
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La fantasía, la invención y la creatividad no son patrimonio de unos pocos iniciados -los artistas-, sino facultades esenciales del ser humano que todos deberíamos comprender. Con la generosidad y la vocación pedagógica que siempre lo caracterizó, Bruno Munari desvela en este ensayo pionero, traducido por primera vez al castellano, algunos de los secretos de estas tres capacidades básicas que hoy englobaríamos bajo la palabra creatividad.
La...
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This book illustrates the point where theory meets practice in the design studio environment. This book examines design management concepts and methods in real-world applications. Unlike other books on design management, this book is visually stunning, featuring many image-rich case studies to illustrate the fundamentals of design management in a way that speaks to a design audience. The information is not something that is typically taught in design...
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Artists, graphic designers, and craftspeople are always looking for new sources of inspiration and new ideas to incorporate into their work. This book is an extensive print and electronic library of symmetrical patterns in changing arrangements and colorways, inspired by traditional iconic motifs found in various cultures throughout history. The patterns are suited to many applications, including quilt, tile, fabric, jewelry, architectural, product,...
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This comprehensive reference provides a thorough and critical presentation of 100 research methods, synthesis/analysis techniques, and research deliverables for human centered design, delivered in a concise and accessible format perfect for designers, educators, and students. Whether research is already an integral part of a practice or curriculum, or whether it has been unfortunately avoided due to perceived limitations of time, knowledge, or resources,...
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DON'T use comic sans (except ironically!) but DO worship the classic typefaces like Helvetica and Garamond. Graphic Design Rules is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business. Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid-and when to throw the grid out...
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Español
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Cuando leemos imágenes, nuestra mente pone en marcha un proceso completamente distinto al de la lectura de un texto. Para extraer el significado de un mensaje escrito, el cerebro se apoya en el examen secuencial, avanza linealmente y construye el sentido del texto a partir de una suma progresiva de los elementos que lo integran: letras, palabras, frases y párrafos. Para entender una imagen, sin embargo, el cerebro trabaja de un modo muy distinto....
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Design/Paper is the first in a new, informative series of design documentaries which offers the best of design in practice. You'll find a curated collection of approximately 300 exquisite designs, along with detailed essays from designers in the field surrounding the essence of creating designs using paper as the medium. This inspiring book also offers personal and professional insight from the authors-mini-workshops that dissect several projects...
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The most famous artistic compilation ever made of the great age of the poster, featuring works by nearly 100 artists, among them Cheret, Toulouse-Lautrec, Bonnard, Mucha, Beardsley, Parrish, Grasset, Penfield, Steinlen, many more. Full color, large format, one poster per page, extensive documentation.
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In need of advice? Just want to sound off? Opening this volume is like grabbing lunch with a fellow designer to commiserate or celebrate and to learn the ins and outs of design. Good habits are found in every part of the design process, from promoting yourself well in order to land the client, to working with that client, to achieving the desired results on press. 365 Habits of Successful Graphic Designers reveals solutions from a wide range of freelance...
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Español
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No estaba todo dicho sobre diseño. Lo parece, porque hace tiempo que se encuentra en vía muerta.
Pero el diseño está maduro. Tiene una hoja de servicios ejemplar con cinco siglos de historia y es un pilar fundamental de la cultura visual. Y tiene ante sí una gran perspectiva abierta y apasionante.
El futuro está en la ciencia, la cultura, la educación y la solidaridad para una sociedad que aspira al conocimiento.
La pandemia y la Naturaleza,...
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