Franchise : the golden arches in black America
(Book)

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Published
New York : Liveright Publishing Corporation, a division od W.W. Norton & company, 2020.
Edition
First Edition.
Physical Desc
324 pages : illustrations ; 25 cm
Appears on list
Status
1 copy, 2 people are on the wait list.

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Copies

LocationCall NumberStatus
Jacksonville Library Branch338.7097 CHA 2020In Transit

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Format
Book
Language
English
ISBN
1631493949, 9781631493942

Notes

Bibliography
Includes bibliographical references (pages 277-312) and index.
Citation/References
Booklist,,January 01, 2020
Citation/References
Kirkus Reviews,,October 15, 2019
Citation/References
Library Journal Prepub Alert,,July 01, 2019
Citation/References
Library Journal,,June 23, 2020
Description
"From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in America. Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald's have long symbolized capitalism's villainous effects on our nation's most vulnerable communities. But how did fast food restaurants so thoroughly saturate black neighborhoods in the first place? In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders, who- in the troubled years after King's assassination- believed they found an economic answer to the problem of racial inequality. With the discourse of social welfare all but evaporated, federal programs under presidents Johnson and Nixon promoted a new vision for racial justice: that the franchising of fast food restaurants, by black citizens in their own neighborhoods, could finally improve the quality of black life. Synthesizing years of research, Franchise tells a troubling success story of an industry that blossomed the very moment a freedom movement began to whither"--,Provided by publisher.

Citations

APA Citation (style guide)

Chatelain, M. (2020). Franchise: the golden arches in black America (First Edition.). Liveright Publishing Corporation, a division od W.W. Norton & company.

Chicago / Turabian - Author Date Citation (style guide)

Chatelain, Marcia, 1979-. 2020. Franchise: The Golden Arches in Black America. New York: Liveright Publishing Corporation, a division od W.W. Norton & company.

Chicago / Turabian - Humanities Citation (style guide)

Chatelain, Marcia, 1979-. Franchise: The Golden Arches in Black America New York: Liveright Publishing Corporation, a division od W.W. Norton & company, 2020.

MLA Citation (style guide)

Chatelain, Marcia. Franchise: The Golden Arches in Black America First Edition., Liveright Publishing Corporation, a division od W.W. Norton & company, 2020.

Note! Citation formats are based on standards as of August 2021. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

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